Your Competitors Are Winning Your Customers: Why Branded Uniforms & Promo Products Matter

16 July, 2025 by Matt Hine

If your team isn’t in branded uniforms and your logo isn’t on the products your customers use every day, you're being overlooked—while your competitors are front of mind.

According to ASI research, 83% of people remember the brand on a promotional product they received, even after two years. Businesses earn an average return of $5.65 for every $1 spent on promotional items, making them one of the most cost-effective marketing tools available.

Uniforms also play a powerful role in shaping perception. Studies show customers are more likely to trust and buy from staff in branded clothing. Uniformed employees appear more professional, are easier to identify, and reinforce brand identity with every interaction.

Meanwhile, other businesses are actively leveraging this advantage. They’re handing out branded gear at expos, including it in client packages, and making sure their teams are recognisable onsite. They’re staying visible—and winning repeat business—while you stay forgettable.

Every polo shirt, tote bag, or coffee cup with your branding is a quiet but constant advertisement. If your business isn’t using them, someone else is.

At Fully Promoted Frankston, we help local businesses get seen and remembered. Let’s build your visibility, credibility, and customer loyalty—one branded product at a time.

Fully Promoted Frankston
564b Frankston-Dandenong Road
Carrum Downs Victoria 3201


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From Embroidery to Print we have the right solution for your brand.

Create exactly the look you want with a variety of branding options. Our experts can help you discover which techniques will best represent your brand and your budget.

Whether it’s embroidery for your garments, screen printing for a run of apparel, or the latest in branding technology with direct to transfer printing, Fully Promoted has you covered.

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