Spotlight - The 20 year client

Spotlight - The 20 year client

20 May, 2024 by Craig McQuillen

The Autumn Invitational - 20 Years of trust

Back in early 2005, as a group of lads from Sydney talked about starting an annual golf trip, Darren Llewellyn, the leading protagonist and visionary decided that the “event” needed to be treated with respect; a name, a logo and the brand was created.

A particularly ugly yet appropriate “one sized” Green Jacket was found in a dark corner of the Glebe Markets, to be presented to the winner, with their name embroidered and passed on each year to the next champion. The Autumn Invitational was born!

Fortunately for our group, friend and fellow golfer Matt Fitzpatrick and his wife Karen had recently opened Australia’s first Embroidme store at North Sydney. So, Embroidme were tasked with digitizing the logo and creating the annual “look” for the trip. Over the years, “The Autumn Invitational” has sported, red, yellow, black, orange, grey, teal, 2 greens and 3 blue polos, beige water resistant jumpers, black zippered vests, knit pullovers, caps, beanies and more. Attendees who achieve 10 years of participation have earned a personalized bag. And for the 20th anniversary this May, each will receive a waterproof Syzmik rain jacket and Stormtech Kiwi Heather beanie - appropriate as the lads are heading to the cold and wind of King Island, Tasmania.

With the help of Embroidme and now Fully Promoted, the memories of weekends long gone can be re-lived time and again. For me, the sight of our light green polo from Bonville reminds us that Digger Pike, then a spritely 72 years of age, defied the odds to add his name to the list of champions. The electric blue shirt of the Kooindah Waters trip reminds everyone of the day a man named Meek, possibly the least likely of all of the champions so far, ensured the #neverngy curse continued. The beige jumper stands as a reminder your author won at Magenta Shores and took the jacket on a year long tour of the world.

Linking a product to a memory is what the mind does. At Fully Promoted, we aim to facilitate that by sourcing and creating items that stand out; ensuring a level of professionalism for your business, event or even a lads golf trip.

For 20 years, Embroidme and Fully Promoted have stood by The Autumn Invitational as guardians of the brand, firstly with Matt at North Sydney, and David and Ashok in later years. Now as I’ve joined the FP family, I’m privileged to be trusted with the merch!

Thanks to Darren Llewellyn for 20 years of custom and to Stuart Pike for organizing it all! Tune into our socials between May 24-27th 2024 to see who takes home the Green Jacket, unless its #neverngy!

Bring back the memories! Yours Craig

Fully Promoted Gladesville
296 Victoria Road
Gladesville New South Wales 2111


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Fully Promoted Gladesville

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