Screen Printing: A Reliable Branding Method for Summer Apparel

14 January, 2026 by Arun Marappan

Screen printing remains one of the most trusted decoration methods for branded apparel and promotional products. It has been used for decades because of its durability, versatility and capacity to deliver bold, vibrant colours that suit summer clothing and merchandise.
theprintgarage.com.au

Screen printing involves forcing ink through a mesh screen (or stencil) onto fabric or other surfaces. Each colour in a design requires its own screen, allowing for highly opaque, long-lasting prints that withstand repeated wear and washing.
theprintgarage.com.au

One of the strengths of screen printing is its performance on cotton and cotton-blend garments, which are popular summer choices for tees, polos and singlets. The process lays down thick, solid layers of ink that resist fading in sunlight and remain vibrant even after many washes — ideal for busy workplaces and outdoor events.
Garment Printing Blog

Screen printing is also well-suited to high-volume bulk orders, making it cost-effective for large campaigns. Because the setup process involves preparing screens for each colour, larger runs reduce the cost per unit and are often chosen for staff uniforms, event giveaways and branded teamwear worn in Glen Waverley, Mount Waverley, Burwood and nearby suburbs.

In addition to garments, screen printing can be applied to a wide range of materials beyond fabric, including promotional bags, accessories and signage, offering a consistent branding solution across multiple assets.
ynvisible.com

Despite the rise of digital decoration techniques, screen printing remains competitive due to the quality of finish, especially where solid colour blocks and logo clarity are required. This makes it a go-to method for organisations that prioritise durability and professional appearance in their summer apparel programs.

Talk to the team at Fully Promoted Mt Waverley to explore how screen printing can elevate your branded apparel, drinkware and promotional items for summer campaigns across Clayton, Springvale and Noble Park.

Fully Promoted Mount Waverley
1/350 Springvale Rd
Glen Waverley Victoria 3150


Opening Hours:
Monday 9:00 am - 5:00 pm
Tuesday 9:00 am - 5:00 pm
Wednesday 9:00 am - 5:00 pm
Thursday 9:00 am - 5:00 pm
Friday 9:00 am - 5:00 pm

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Fully Promoted Mount Waverley

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From Embroidery to Print we have the right solution for your brand.

Create exactly the look you want with a variety of branding options. Our experts can help you discover which techniques will best represent your brand and your budget.

Whether it’s embroidery for your garments, screen printing for a run of apparel, or the latest in branding technology with direct to transfer printing, Fully Promoted has you covered.

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